Feature Requests

Aug 18, 2026
At eTailPet, we love getting feature requests. These accurately reflect client needs and allow us to build solutions and improve the eTailPet experience. Read on to see how to submit feature requests!
Please Note: This policy does not apply to bugs. Learn about our approach to fixing defects in the Bug Fix Policy.
Feature Request Policy Overview
- We don’t publish specific release dates.
- We track suggested features and improvements in our issue tracking system.
- Our product managers regularly review which requests are the most popular. However, we select and schedule new features based on several factors that are not just popularity.
- We provide regular updates on the top issues.
- New features must pass eTailPet's criteria before they get released.
How We Choose What Feature Requests to Implement
When planning a release, we consider many factors to determine what new features will be implemented.
Some of these include:
- Customer Feedback: We gather user opinions and assessments through formal customer interviews, industry tradeshows, in-product feedback, and Beta/early access releases.
- Support Team Insights: Since our support team works on the front line, they know which issues are the most challenging and common for customers.
- Product Analytics: We analyze what features and pages people visit the most frequently across the eTailPet system.
- Paid Development: Occasionally, customers ask that specific requests be expedited and are willing to pay associated development costs. We consider these requests when possible and when they are sufficiently in line with our tasks.
- Product Strategy: We consider our long-term strategic vision for eTailPet whenever we implement a feature request.
For every new proposed feature, we collect the following information:
- Problem: What problem is the feature request trying to solve?
- Understanding the problem gives us additional context and allows us to evaluate if the proposed solution solves the problem.
- Importance: Why is this important to your business? How does it improve the use of eTailPet?
- Knowing this gives us a basis for addressing your problems even if we can't implement the suggested solution.
- Urgency: Is this request urgent, and, if so, why? What about the current workaround is not sufficient, or what/where is it creating a bottleneck?
- We receive numerous requests, many labeled ASAP. As much as we'd like to implement every suggestion right away, strong prioritization ensures our focus is where it needs to be. If your request is urgent, tell us why. We'll do our absolute best to factor this into how it is prioritized.
- Suggested Solution: How do you think the solution should be implemented in eTailPet? Where do you see it fitting?
Please Note: Any requests that don't have a clearly stated problem will not be considered. Even if you don't know what the solution would look like, try your best to describe the problem and why it's important. We'll do our best to brainstorm a solution or see what existing options could meet your needs.
Submit a Feature Request
If you want to request a certain feature, you can contact our team by emailing support@etailpet.com, or you can discuss your idea over the phone with us at (323) 370-0738 for the U.S., and (888) 370-2363 for Canada.
Related Topics
My Catalog Requests
Bug Fix Policy
Beta Program Policy
eTailPet Refund Policy
eTailPet Terms of Service
Frequently Asked Questions
Q: I have a question, but I can't find my answer here. How do I get more assistance?
A: You can ask any question at the number listed here. Contact our support team at (323) 370-0738 for the U.S. and (888) 370-2363 for Canada.
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